You quote the price, then rush to discount it. Let's make that stop.
For the solopreneur who undercharges, over-delivers and apologizes for her prices. In one guided session with Sophia, find the moment you back down, gather real proof of your value, and walk away with a Conviction Anchor for your next 30 days.
How to get the most from it
A short tour of The Conviction Coach with Sophia
Step 1 of 3 · No money confidence required
“You don't need to feel confident about money to start this. I ask you one question at a time. Type, or tap the microphone and talk. Tell me about your last price conversation, the extras you keep giving away, and the words you use to soften your price. No judgment. Nearly every woman I work with has undercharged at some point.”
— Sophia
- 01One question at a time
- 02Tap the mic and talk
- 03Discounts and freebies count
Sound familiar?
Three signs this is your coach
You say your price and immediately add "but I can be flexible."
You throw in extra calls, bonuses and favours so clients feel it was worth it.
When a prospect goes quiet after your quote, you assume you charged too much.
Meet your guide
Sophia, your strategist in your pocket
Sophia is your on-demand Chief Strategy Officer. She won't hand you a pricing formula or tell you to 'just charge your worth.' She finds the exact moment you back down, gathers real proof of what your work changes, and helps you hold the price you choose — with the words ready.
Your 3-step plan
- 1
Tell the truth about your pricing
One question at a time — type, or tap the mic and talk. The discounts and freebies count too.
- 2
Find the proof
Sophia spots where you back down and builds your price on client results, not effort.
- 3
Make your Conviction Anchor
Your price, the words to say it, a Stop Over-Giving list and your next 30 days.
What you walk away with
Your Conviction Anchor
Your price and your proof
The price you'll hold, what it includes, and real evidence of why it's worth it.
Your holding script
The exact sentence to say it, and what to tell yourself in the silence afterward.
Your next 30 days
A Stop Over-Giving list and one confident money move with a date.
If nothing changes
Another year of quiet discounts, free extras and working twice as hard for half what the work is worth — and resenting clients you actually like.
After this session
You say your price once, cleanly, and let the silence sit. Your extras stop leaking out, and your income starts to match your work.
Why not just ask ChatGPT?
- ChatGPT will give you a pricing formula. Sophia finds the exact moment you back down — and why.
- A blank chat tells you to 'charge your worth.' Sophia builds your price on real proof from your own clients.
- Chat scroll disappears. Your Conviction Anchor is a clean document you can reread right before your next sales call.
Inside the session
What you'll walk through
7 sections · 44 questions · a checkpoint after every section.
- 1
Name the Current Pattern
See where undercharging, over-delivering and apologizing for your price are showing up in your business right now.
6 questions
- 2
Find the Trigger
Find the exact moments and thoughts that make you back away from what your work is worth.
6 questions
- 3
Examine the Belief
Notice the old beliefs tying your price to your worth, your effort, being liked or being approved of.
6 questions
- 4
See the Real Value
Build your conviction on real proof of what changes for your clients, not on hours, extras or reassurance.
7 questions
- 5
Untangle Price and Worth
Separate a business decision from your personal worth, and stop carrying every buyer's reaction.
6 questions
- 6
Build the Inner Anchor
Create simple words, thoughts and a physical cue that help you hold your price under pressure.
6 questions
- 7
Choose the New Standard
Make clear pricing decisions, name what you'll stop giving away, and pick one move for the next 30 days.
7 questions
The Coaching Cabinet — all 50 coaches
$97
Holiday price: $97 one time (normally $297) · Ends December 31, 2026 · Lifetime access
- Guided session with Sophia, one question at a time
- Checkpoint summaries you confirm or correct
- A personalized strategy document
- Export to Word or plain text
- Re-run the session whenever the business changes
Secure checkout · no subscription · access is permanent.
Pairs well with
Other coaches in Stage 1: Foundation + Inner Alignment.
The Clarity Coach
Stop drowning in business shoulds. Know what to sell, what to drop, and your next 30 days.
Included in the CabinetThe Calling Coach
Stop running a business that drains you. Know what work is truly yours, what to drop, and your next 30 days.
Included in the CabinetThe Confidence Coach
Stop hiding your best work. Find the proof you can stand on, one way to be seen that fits you, and your next 30 days.
Included in the CabinetQuestions people ask first
Your Conviction Anchor: the price you'll hold, what it includes, the clean words to say it, a Stop Over-Giving list, and one confident money move for the next 30 days.
One session. 44 questions. A document you'll actually use.
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